What is YouNow?
Description: YouNow is “the best way to broadcast live and get an audience to watch you.” Basically, you can take advantage of something that used to only be available to network TV and broadcast yourself real-time, anytime to anyone who is on the app. Take a snapshot, comment, send digital gifts, follow broadcasters, etc.
Category: Video Sharing
APP Store rating: 12+ (“infrequent/mild cartoon/fantasy violence, alcohol, tobacco, drug, mature/suggestive themes, profanity or crude humor, sexual content and nudity,” etc.). The YouNow guidelines do state, “YouNow users must be at least thirteen years of age. If you are a user who comes in contact with a user who is under the age of thirteen, please make sure to flag the user (reason: “User under 13”).”
What do parents need to know about YouNow?
Sleepover Nightmare – imagine it’s midnight, and a pair of teen girls using horrible language and wearing skimpy pajamas, are having a live conversation being viewed by hundreds of random people who are daring them to do or say certain things. What could possibly go wrong? This is YouNow. And, it’s a ton of fun, but it’s also a toxic mess of temptation for any young Internet user.
Zero Privacy – There’s so much to be concerned about related to this app. The girls we were watching have no idea who is on the other end of the Internet connection, but there are hundreds of strangers peering into the bedroom they are broadcasting from, watching them answer personal questions from anonymous viewers.
Watching the broadcasts requires no registration or age verification of any kind. Broadcasts are grouped by “trending topics” or #’s, like #musicians, #girls, #bored, etc. Broadcasters can earn likes from viewers, accumulate fans, and be promoted by viewers, which advances broadcasters to different levels.
The privacy concerns are massive, given the amount of personal information that can be gleaned from the environments where the broadcasts are taking place.
Some Blockage – YouNow is effectively blocked with the “social networking” category on OpenDNS (you have to manually check this category to exclude content). There aren’t any monitoring reports for what is happening on the app.
The bottom line – is YouNow safe?
The app is more or less dead. No one uses it anymore. No kid should be on it.
I love life. Seriously! Each. Day. A. Gift. Former CPA, business advisor, youth pastor, development director. Manage marketing efforts for Covenant Eyes and CEO of PYE. God shares wild ideas with me about life while I run. I have a relentless drive to help families use technology well.